SEO • AEO • GEO • Generative Search

Beyond Keywords. Own the Era of Generative Search.

We don’t just rank you for blue links. We engineer your brand to show up in AI Overviews, answer engines, and the next generation of search experiences.

SaaS • AI • Regulated Markets Strategy + Execution + Measurement
170K+ organic visitors / month
400+ long-form assets
$2M+ pipeline influenced

The Internet Has Moved from Searching to Asking.

Users don’t type “SaaS SEO agency” anymore. They ask “Which SaaS SEO partner can help us grow qualified pipeline this quarter?” Answers now come from AI layers, not just the 10 blue links.

  • AI snapshots and overviews sit above organic results.
  • Answer engines compress 10 pages of content into one response.
  • Voice, chat, and generative search reward structured, entity-driven content.

“By 2026, a significant share of discovery will be mediated by generative and conversational interfaces — not raw SERPs.”

Our work prepares your brand for that shift today, not when traffic has already dropped.

Where Visibility Is Moving

Old Stack
Organic Voice AI
New Stack
Organic AI / SGE Answer Engines

We future-proof your search footprint across all 3 layers — SEO, AEO, and GEO.

What We Actually Build For You

Three tightly connected systems: Technical & Semantic SEO, Answer Engine Optimization, and Generative Engine Optimization.

⚙️

Technical & Semantic SEO

The infrastructure of visibility. We fix technical debt and re-architect your site for concepts, not just keywords.

  • Semantic HTML & entity-first information architecture
  • Core Web Vitals and crawl efficiency
  • Schema, knowledge graph & brand entity building
Foundation
💬

AEO – Answer Engine Optimization

Be the answer, not just a search result. We design content that voice assistants and chatbots can read, quote, and trust.

  • FAQ & Q&A schema for real customer questions
  • Answer-first content layouts
  • Zero-click and featured snippet strategies
Voice & Answers
🧠

GEO – Generative Engine Optimization

Influence AI Overviews, Perplexity answers and LLM responses with high-signal, high-trust content.

  • Information gain-focused content frameworks
  • E-E-A-T & digital PR for authority signals
  • SGE / AI overview monitoring and iteration
AI Overviews

How We Optimize for the “Black Box” of AI

Search engines now match “thing to thing,” not “string to string”. We engineer your brand as a strong entity, then feed AI engines with unique, structured information.

Entity-First, Not Keyword-First

We map your company, products, people, and use-cases into an entity graph that search engines and LLMs can understand and connect.

  • Brand, product, and persona entities in one knowledge layer
  • Schema, internal linking and UX that reinforce those entities
  • Consistent narratives across website, docs, and PR

Optimising for Information Gain

AI surfaces sources that add something truly new to the conversation. We design content that brings data, frameworks, and experience — not just summaries.

  • Original research and benchmark content
  • Opinionated, experience-backed explainers
  • Tools, checklists, and calculators engines can cite

Your Brand as an Entity Graph

Your Brand
Product A
Product B
ICP Personas
Industries
Use Cases
Awards & Proof

Every content piece connects back to this graph — so AI models can connect your name with the problems you solve.

Content Designed for Humans, Structured for Machines

We build compounding content systems that win TOFU, MOFU and BOFU — and are easy for LLMs to interpret.

Tier 1 · Hubs

Topic Hubs (Awareness)

Deep, authoritative guides that define your category and improve topical authority in Google and AI overviews.

  • Category playbooks and strategy guides
  • Architecture that clusters related topics
  • Ideal for: “What / Why” queries
Tier 2 · Spokes

Question-Led Content (Consideration)

“How / When / Which” content that mirrors real buyer questions and is structured for AEO and answer engines.

  • FAQ-style sections and rich snippets
  • Problem/solution comparison content
  • Ideal for: “How to” and “Which is best”
Tier 3 · Conversions

Moats & Decision Assets (BOFU)

Comparison, “vs” pages, and case studies that prove you’re the safe, high-signal choice.

  • ROI stories and quantified outcomes
  • Competitor comparisons with clarity
  • Sales-ready, shareable links for reps

Formats AI Loves

We design content with tables, bullets, scannable sections, and structured schemas so LLMs can parse and reuse it easily.

  • Data tables with clear headers
  • Step-by-step lists & frameworks
  • Schema-ready blocks (FAQ, HowTo, Product, Review)

From Audit to AI Visibility – Our Roadmap

A clear, outcome-driven engagement path so your team knows exactly what happens each month.

01

Visibility Audit

We map your current footprint across Google, AI Overviews, Perplexity and Chat-style engines.

  • Baseline rankings and entity presence
  • Zero-click & snippet opportunities
  • Content and technical gap snapshot
02

Entity & Content Gap Analysis

We identify which ideas, entities and narratives your competitors own — and you don’t (yet).

  • Entity graph vs competition
  • Missing hubs, spokes and moats
  • Prioritised opportunity map
03

Technical & Schema Refactor

We clean up technical debt, implement schema, and make sure your site is easy for bots to crawl and trust.

  • Core Web Vitals & crawl path fixes
  • Schema & structured data rollout
  • Navigation and IA improvements
04

Content Engineering

We build and ship hubs, spokes, and decision content optimised for information gain and E-E-A-T.

  • Editorial calendar & production system
  • AI-aware content templates your team can reuse
  • Review loops with sales & product
05

Authority & Iteration

We add proof, PR, and feedback loops from real funnel data, then iterate monthly.

  • Digital PR & link-earning campaigns
  • AI overview monitoring and testing
  • Pipeline and SQL-aligned reporting

Real Outcomes, Not Vanity Metrics

A few examples of where this kind of work has already shipped — and what it changed.

Compliance SaaS

Content Moat in a Regulated Market

Built a 250+ article library and search system in a domain where mistakes have legal impact.

  • 0 → 170K+ monthly organic visitors
  • Deep authority in niche regulatory topics
  • Search journeys mapped to CRM and revenue

“We stopped chasing random keywords and started owning the category story.”

B2B SaaS

AI-Driven SEO & Answer Engine Presence

Aligned SEO content, product pages and thought leadership with the questions AI engines answer daily.

  • 340% lift in qualified organic traffic
  • $2M+ pipeline influenced in 12 months
  • Improved win-rate for AI-curious buyers

“Sales calls started with ‘We found you in a comparison article’ — not ‘Who are you?’”

Restaurant & AI

SnapMenuAI – Full-Stack Product Narrative

Defined the product story and SEO system for CommerceAI, VoiceAI, PromoFlowAI and Menu Builder.

  • Multi-region SEO (USA, KSA, UAE)
  • ISO & partner-friendly narrative and assets
  • Unified story across website, demos and decks

“The narrative finally matched what the product could really do.”

“Ajith doesn’t operate like an ‘SEO vendor’. He builds systems that connect rankings to pipeline to product decisions.”

Founder, B2B SaaS (anonymised)

“We finally have a content engine our sales team actually uses on calls.”

Head of Growth, AI Product (anonymised)

Deep Dives from the Field

These articles walk through the same systems we implement for clients — intent-led search, AI-aware SEO engines, and building content moats.

Intent Search

How to Make Product Search Feel Like Talking to a Store Associate

A breakdown of how intent, semantics, and language signals transform search from keyword-matching to conversation.

Read article
AI SEO Engine

From Search Engine to Answer Engine: Rethinking SEO

Why AEO and GEO matter, how AI overviews pick sources, and what a modern SEO engine really looks like.

Read article
Content Moat

Building a Content Moat in Complex & Regulated Markets

How to turn dense, high-risk topics into a long-term content advantage that AI engines respect.

Read article

Questions Teams Usually Ask

The goal is to de-risk the shift from “traditional SEO” to an AI-aware search strategy — with clear language.

Is “traditional SEO” dead?

No. Technical SEO and on-page basics are the foundation. AEO and GEO simply recognise that users now consume answers through AI layers, not only result pages.

How do you measure AEO or GEO success?

We track featured snippets, zero-click impressions, AI overview presence, share of voice in key queries, and, most importantly, pipeline impact.

Can our existing content be reused?

Yes. We aggressively refactor and restructure your strongest assets before creating anything new — making them AI-friendly and entity-aware.

How quickly can we see impact?

Technical and entity fixes improve stability quickly, while compounding gains from hubs, spokes and authority work typically show in 3–6 months.

Don’t Disappear in the AI Revolution.

Share where your product is today and where you want search and AI visibility to be in the next 12 months. We’ll respond with a clear, realistic plan.

  • Aligned with product, sales and marketing — not in a silo
  • Works for complex SaaS, AI, and regulated industries
  • Built by someone who’s done it hands-on, not just in theory

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